In Part
3, I covered “interpreting” what you hear in meetings, etc., into a readable
visual format, giving the ideas and thoughts expressed some meaning and,
ultimately, enhancing that meaning for the people you are working with. Then I
introduced a practical exercise in “learning to see”.
The
point about learning to see is so that you can develop the ability to draw
simple images from your imagination to match the discussions you are recording.
Each time you do you can add the image to the vocabulary of images that you
use. However, it is worth developing, at least a small vocabulary of things to
draw before you first start. I have found it useful to carry a little notebook
or sketchpad of these to refer to. You can arrange these however you like
depending on what works for you; it could be alphabetical or grouped in
subjects, etc. Note though that everything you draw subsequently may need to be
modified in line with what you hear from the people you are working with – it’s
their images you need to listen for and draw, not yours.
Let’s
have a look at some basic images you might need:
Firstly,
some iconography and organising shapes;
these are the images you use to highlight the pieces of information you distil
from the conversation and to make connections. The classic source for these,
and used in many different areas of graphic design, is the world of comics.
Here’s
an example of how a conversation might develop and be recorded using some of these
shapes:
This is
just one example of the many formats that may be used to record a discussion or
talk.
www.nottinghamcity.gov.uk/logo_positivefutures
‘Star-people’
and other simple images can be useful to give the graphic more impact and you
can create your own versions as your style develops.
Faces
and expressions
can enhance the work in many situations:
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Objects and buildings - Here are some common images that can be your starting point (I’ve used clipart for these):
Before
we have a look at lettering, a word or two about colour. Colour can be used to connect ideas, give meaning, represent
identity and express moods and emotions. Multi-coloured charts can look
terrific, but often it’s a good idea to plan ahead and restrict your palette to
just a few colours. This is especially true if you have an idea beforehand what
the meeting will be about. You can then make some design decisions before you
start about, for example, what type of idea/subject/level of importance each
colour may represent.
Deep
colours that can easily be seen are best for imagery and writing; light colours
are best for highlighting, for tone, shading and fills, and for shadows.
Each
colour can represent a different mood or feeling; colours towards the red end
of the spectrum tend to enhance ideas of heat, passion and excitement, while
those towards the blue end are calmer and cooler. You might like to think about
all the colours you will be using and identify the moods they could represent
for yourself.
Be
careful about how you use the colour BLACK. It’s fine for outlines and basic
drawing, but if it’s used as a fill or shading, it can give the graphic a dark,
somber or depressive feel.
And now, Words and Lettering;
this isn’t just writing. For one thing, you will be ‘drawing’ words quite a lot
larger than you are normally used to. Like the imagery, the words you write
have to communicate the ideas arising in the discussion and must be legible. At
the same time you have to work fast to keep up with the discussion. So there is
a play off between writing as fast as you can while making your writing as
legible as possible. It also needs to engage the participants.
Keep it legible!
Make it exciting!
Make it exciting!
Work
fast!!
There are many different styles of lettering you could use, so long as
you choose ones that you can execute clearly and quickly. You may want to
create a distinctive style for yourself, but this must not overpower the
graphic and is, perhaps, best restricted to headings and titles. The more you
practice, the more you will learn how to keep everything balanced.
Use colour in lettering creatively and sensitively, keeping to the
guidelines I mentioned above. Most
of the writing will be like this, so a single black or deep
colour
pen is all that’s needed. I prefer ones with a bullet shaped nib
for this. Usually you will
only use styled lettering for emphasis, headings, titles, etc. Here you can use
more colour and create artistic lettering. Those that need the most emphasis probably
need to be in capital letters; others can be mixed upper and lower case
lettering. Mostly you will be writing and drawing directly as a record of the event
– you will need to write clearly (printing is best) and quickly – try to draw
images as much as you can rather than just writing words, but you will need
both.
These are a few examples of lettering styles often seen in graffiti, chalkboard signs and
cartoons. It includes 3D effects such as dropped shadows and block 3D letters
which follow the same principles as drawing 3D objects; shading, shadows and
surface reflections. We didn’t look at surface reflections in the ‘learning to
see’ section, but I challenge you to discover how these appear for yourself. Take
time to study examples of graffiti and cartoon art to see how the artists
create these effects and try copying them.